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Minding your own Business?

I am often asked what the best platform is for building a website. Wix & Squarespace spend a lot of money on advertising and tell a great story, BUT there are reasons that 65% of websites are built with WordPress. And most of those reasons will directly support your business. …

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Why do referrals work?

Everyone seems to be asking for referrals. I even get free stock if you sign up for a stock trading account with Robinhood. Social media is full of people trying to get you to click on THEIR referral link. But why do referrals work? And why do we care? We …

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Your equine website needs updating

Someone has to do it. You all have a website. It is so important that it properly represents your business. An “old website” with outdate information can give potential customers the message that “you aren’t keeping up”. Then your potential customer may think you can’t keep up with their work …

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3 insights & how it may be impacting your equine business

If you have an equine business these 3 facts are important to helping your business grow. It takes 50 milliseconds for users to form an opinion about your website. It determines whether they like your site or not, whether they’ll stay or leave. 57% of internet users say they won’t …

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3 simple website tools for your equine website

Want to save some time? 3 simple website tools to save you time. 1. If you need to SAFETLY send a password to someone. Use: https://transfer.pw. Paste the password in to the website and it creates a secret one-time use link you can email to someone. This means the password …

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Your horse website may be broken

One of the most frustrating calls you can get from a customer is “I was trying order your product on your website and it didn’t work.” When you get this call, you also know many people didn’t bother to call and just moved on. When is the last time you …

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Focus on your business.

I’m not sure people are reading too many emails in July. With sunny weather, family vacations, and hopefully some time to enjoy the amazing area with friends, business may be the last thing on your mind. What are great summer projects for your business? + Research and implement a new …

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67% of Google searches ended WITHOUT a click!

In 2020, 67% of Google searches ended WITHOUT a click! Why should you care? If your website isn’t optimized to display accurate & actionable info from the search results page on Google, you are missing out. And specifically, your Google Business Listing is what shows most prominently on a Google …

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Spring Cleaning for your Website

Take an hour this month to do just 3 things & you’ll be ready for the next time you get stuck. Do you have a usable backup of your website? Do you have all necessary logins & passwords for your website, domain registrar, email-super admin? Is your email newsletter software …

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